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Geographical indication benefits Dak Lak coffee producers

A certificate of geographical indication (GI) for the Buon Ma Thuot coffee trademark in the Central Highlands province of Dak Lak has helped increase the value of coffee beans shipped abroad, according to the Buon Ma Thuot Coffee Association.
A certificate of geographical indication (GI) for the Buon Ma Thuotcoffee trademark in the Central Highlands province of Dak Lak has helpedincrease the value of coffee beans shipped abroad, according to theBuon Ma Thuot Coffee Association.

As many as 10 coffeeproducers in the province are entitled to use the GI. They are managing acombined coffee growing area of 15,067 ha, yielding around 46,620tonnes of coffee beans annually.

Protected geographicalindication (PGI) for Buon Ma Thuot coffee was registered in Vietnam in2005. The province has been completing necessary procedures to gain PGIsin 15 countries and territories in the world.

GI-certificatedcoffee beans shipped by the Dak Lak September 2nd Import - Export Co.,Ltd are highly valued by Japanese importers and processors. Theseproducts are purchased at higher prices than those without the GI.

To ensure the quality of coffee products in line with the requirementsof the international market, management agencies and coffee producershave instructed local growers to follow standardised coffee-growingmodels so that their products are able to get certifications granted byUTZ Certified and Rainforest Alliance, the two organisations tasked withpromoting sustainable farming.

The local authorities have alsoencouraged coffee processing enterprises, which are allowed to use theGI, to label their products with the Buon Ma Thuot coffee trademark andtell customers more about the distinctive characteristics ofcertificated coffee products.

The province plans to continueexpanding coffee-growing areas licensed to use the PGI and will call forthe support of the European Trade Policy and Investment Support Project(EU-MUTRAP) to help Buon Ma Thuot coffee enter the European marketsoon.

Dak Lak now has more than 203,500 ha of land under coffeecultivation, generating 430,000 tonnes of coffee beans a year.-VNA

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