An event named “Live Green with Gen G Festival” was held in Ho Chi Minh City on February 24 to wrap up and mark the success of the second season of the “Live Green and Wellness with Gen G” campaign launched by Pananasonic towards a green, wellness and sustainable lifestyle for young generations, pioneering in solving the problem of global warming.
Winners of the “Gen G Ambassador Programme” at the event. (Photo: VNA)
HCM City (VNA) – An event named “Live Green with Gen G Festival” was held in Ho Chi MinhCity on February 24 to wrap up and mark the success of the second season ofthe “Live Green and Wellnesswith Gen G” campaign launched by Pananasonic towards a green, wellness and sustainablelifestyle for young generations, pioneering in solving the problem of global warming.
Winners of the “Gen G Ambassador Programme”– a playground for those whoare keen to study and propose their own initiatives addressing issuesrelating to climate change and the environment - were announced. At theevent, the winners talked about their initiatives on emission reduction.
The campaign is one of many initiatives being undertaken toward realisingthe Panasonic Group’s commitment to “Panasonic Green Impact”, which was announced in January, 2022. The group committed to reaching net zero by 2030 inPanasonic operating companies worldwide and reducing CO2 emissions by 300 million tonnes throughout its value chain by 2050,equivalent to 1% of current global CO2 emissions.
In December 2022, Panasonic Vietnam officially launchedits “Live Green and Wellness with Gen G” campaign to inspire young Vietnamesepeople as well as other members of the public to lead an environment-friendlyand comprehensively healthy lifestyle, contributing to the wellnessand sustainable development of Vietnam. ‘Gen G’ is Panasonic’s new concept of a Leading Green Generation.
The campaign included avariety of online and offline activities aimed at promoting awareness,providing empowerment, and facilitating capacity building for Vietnamese youthin relation to the topics of the environment and climate change.
The Centre for Natural Resources and Environment and Communication underthe Ministry of Natural Resources and Environment, other partners such as theUnited Nations Development Programme, NGOsand youth networks of the Central Youth Union implementedactivities including "Gen G Unitour”, “Green Lifestyle Challenges” and “Gen GAmbassador Programme”.
𝓰 "Gen G Unitour" is the mainactivityorganised into a series of events at six major universities in Hanoiand Ho Chi Minh City, aiming to inspire green, sustainable lifestyles of Gen G.The events attracted more than 1,600 students and young people, collected morethan 900kg of used batteries, 626kg of paper boxes, more than 2,500 plasticbottles./.
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Winners of the “Gen G Ambassador Programme” at the event. (Photo: VNA) 
