✃ Cooperatives urged to focus on branding to expand exports of organic tea
Cooperatives have been advised to focus on branding and improving product quality to expand tea exports to highly-demanding markets, especially organic tea products.
The collection comprises two postage stamp models and a stamp block designed by artist Nguyen Du from VNPost.
The stamps, 32 x 43 mm in size, depict the life cycle of a tea tree, and the traditional tea culture of Vietnam.
Meanwhile, the stamp block, 90 x 80 mm in size, portrays tea growing areas, ancient tea trees and tea buds. Its background shows the image of Long Coc tea hill in the northern province of Phu Tho, known as a production hub of the unique Vietnamese Shan Tuyet tea product.
The stamp collection has been put up for sale in the VNPost network from May 21 until December 31, 2025./.
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