Promotional campaigns fail to lift automobile sales
Car sales in November failed to meet expectations even though the year-end shopping season has started and despite various discounts of up to hundreds of millions of dong.
Members of the Vietnam Automobile Manufacturers' Association sold a combined 29, 846 units in November, up only 3 percent from the previous month. (Illustrative image. Source: VNA)
Hanoi (VNA) – Car salesin November failed to meet expectations even though the year-end shoppingseason has started and despite various discounts of up to hundreds of millionsof dong.
According to the VietnamAutomobile Manufacturers' Association (VAMA), its members sold a combined29,846 units in November, up only 3 percent from the previous month but down 3percent from the same period last year.
If sales of TC Motor included,the total number came to 35,638 units.
However, some brands such asAudi, Jaguar, Land Rover, Mercedex-Benz, Subaru, Volkswagen, Volvo, and VinFastdid not announce their sales. As a result, the above figure did not reflect theactual purchase power in the market.
Total sales for the 11-monthperiod added to 289,128 units, up 14 percent on a yearly basis, including212,361 passenger cars (up 23 percent), 71,954 commercial vehicles (down 3.9percent) and 4,813 special purpose vehicles (down 27 percent).
Industrial insiders hoped thatsales would accelerate in the last month of the year when the shopping seasonreaches its peak./.
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Members of the Vietnam Automobile Manufacturers' Association sold a combined 29, 846 units in November, up only 3 percent from the previous month. (Illustrative image. Source: VNA) 
