Video shopping is emerging as a new trend, compelling sellers to adopt multi-channel strategies while enhancing key services such as express delivery, after-sales support and exclusive promotions.
According to a survey by Sapo Technology Joint Stock Company, 55.7% of revenue-growing sellers are adopting a multi-channel model, with most generating monthly revenues between 200 million and 1 billion VND.
The average transaction volume across five major e-commerce platforms in Vietnam, including Shopee, TikTok Shop, Lazada, Tiki, and Sendo, reaches 25.3 trillion VND, equivalent to 1 billion USD, per month.
Members of the Vietnam General Confederation of Labour (VGCL) and workers can enjoy big sales promotions when shopping online for Lunar New Year (Tet) celebration at a Tet market especially opened for them on the e-commerce platforms of Shopee and Tiki from January 15 to February 7.
The Shinhan Bank of the Republic of Korea announced on June 30 that its subsidiary in Vietnam has signed a memorandum of understanding (MoU) with BC Card – a subsidiary of KT Group - to enhance the credit card payment system in Vietnam.
Vietnam’s e-commerce is projected to continue booming in 2023 and developing firmly in the following years, aided by a series of growth drivers such as the wave of digital transformation, consumers’ trust, technological infrastructure, and favourable mechanisms and policies issued by the Government.
Fintech and e-commerce accounted for 70 percent of total venture capital in the country last year, and this trend is predicted to continue in 2022, Dau tu (Vietnam Investment Review) reported.
Vietnam is gradually shifting to a digital economy in which cross-border trading is becoming the core factor, an official from the Ministry of Planning and Investment (MPI) told a webinar on e-commerce held on March 22.
The way people buy food in HCM City has changed after a period of social distancing amid the COVID-19 pandemic, with more food products bought online, according to online sellers.
Telio, the first business-to-business (B2B) e-commerce platform in Vietnam, has received funding of 22.5 million USD from Vietnamese tech unicorn VNG, raising total investment that it had attracted as of September 2021 to 51 million USD.
The Ministry of Industry and Trade's Department of E-commerce and the Digital Economy has been cooperating with e-commerce platforms to remove barriers to the transportation of essential goods during the COVID-19 outbreak.
The engagement of Vietnamese e-commerce platforms in the consumption of farm produce, particularly lychees, is a sustainable move not only amid the COVID-19 pandemic but also for the future.
Lychees grown in the northern province of Bac Giang, which is being hit hard by the COVID-19 pandemic, will be put up for sale on major e-commerce platforms in the next three and four days.
The Ministry of Finance has asked digital-based businesses and delivery service companies to provide information about e-commerce sellers using their platforms and services so they can be taxed.
Investment in start-ups in Southeast Asia soared in the second quarter of this year despite the COVID-19 pandemic, led by e-commerce and fintech companies.
The COVID-19 pandemic has contributed to forming online shopping and online payment habits, a trend that is likely to continue after the pandemic, held experts.
