The south central province of Binh Thuan aims to lure more than 7 million visitors, including 850,000 foreigners, in 2020. (Photo: VNA)
Binh Thuan (VNA) – The south central province of Binh Thuan aims tolure more than 7 million visitors, including 850,000 foreigners, in 2020.
The locality also targets 18.3 trillion VND (790.7 million USD) in tourismrevenue.
In a bid to realise the goals, the tourism sector will develop standoutproducts such as sea-based tourism and sand dune ecosystem.
Along with carrying out the project on building Binh Thuan into a nationaltourism-sport hub, the provincial Department of Culture, Sports and Tourismwill channel focus on promoting local image as a safe, friendly and qualitydestination, and developing new tourism products such as eco-tourism,experience tourism and community tourism.
At the same time, the province will create favourable conditions for businessesto land investment in local typical tourism products.
A multitude of tourism promotion programmes will be organised this year,including the second “Binh Thuan – green convergence” event with variousactivities like street festival, food festival, firework display and hot airballoon performance, among others.
In addition, Binh Thuan will organise many training courses to improve capacityof tourism human resources.
The Department of Culture, Sports and Tourism said that in 2019, the provincehosted more than 6.4 million tourists, comprising 775,000 foreigners, up 11.39percent from the previous year.
Revenue from tourism reached over 15.1 trillion VND, a year-on-year rise of17.5 percent.
Last year, the province attracted additional six tourism projects, raisingtotal valid projects in the sector to 383 with total registered capital of morethan 59 trillion VND. There were 24 foreign-invested projects valued at over 561million USD.
Binh Thuan province is currently home to550 lodging facilities with 16,500 rooms./.
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Deputy Prime Minister Mai Van Chinh has instructed the Ministry of Culture, Sports and Tourism (MoCST) to coordinate with other ministries, agencies and localities to effectively implement policies and directives from the Party, Government, and Prime Minister on tourism development.
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By source market, China continued to lead with 3.1 million visitors, equivalent to 25.5% of all foreign arrivals. The Republic of Korea followed with 2.5 million, or 20.7%. Other major markets included Taiwan (China) with 737,000, the US with 522,000, and Japan with 380,000.
Khanh Hoa has welcomed 16 international cruises so far this year, with more than 19,000 tourists disembarking to explore the province’s scenic landscapes and renowned cultural, religious, and artistic landmarks, as well as to enjoy local cuisine and sightseeing tours.
According to local plans, fireworks shows will be held at multiple locations, with Ha Long Bay as the focal point. More than mere entertainment, these displays are part of a strategic cultural tourism product aimed at strengthening the region’s brand.
Chatbot and virtual assistants support itinerary consultation and tour bookings, and provide around-the-clock response across multiple platforms while AI advertising applications have been used to optimise budgets and target the right customers. AI has been also employed to analyse customer data, enabling the delivery of personalised tour recommendations.
Many Vietnamese regions possess favourable conditions, including natural landscapes, climate, and rich cultural identities, to host sport events that integrate with cultural and tourism experiences.
Dubbed the “land of ancient towers”, Khanh Hoa boasts a rich Cham legacy through architectural masterpieces like the Po Nagar, Hoa Lai, Po Klong Garai, and Po Rome towers.
Vietnam’s e-visa system is now seen as one of the most efficient, convenient, and transparent in the region. Fully online registration, no paperwork or interviews, and fast and flexible processing time have improved foreigners’ entry experience, creating a competitive advantage over countries clinging to complicated and costly visa procedures.
Sunset Town unfolded like a living fairytale. Every street and hidden corner recalls iconic European landmarks – from Venice’s San Marco Bell Tower and Paris’s Arc de Triomphe to Almafi-style squares and cobblestone paths reminiscent of southern Italy.
Its natural advantages have made Mui Ne a magnet for enthusiasts of kitesurfing, windsurfing, surfing, and stand-up paddle boarding (SUP). These activities not only diversify the local tourism offerings but also contribute to the area’s long-term development strategy focused on sustainability.
In July alone, the city welcomed 695,930 international arrivals, surging 75.3% year-on-year. For the seven-month period, international visitors totalled 4.5 million, up 48% year-on-year.
Welcoming the crew on the morning of July 30, Dang Dong Ha, Deputy Director of the provincial Department of Culture, Sports and Tourism, emphasised that the film offers a valuable opportunity to promote Quang Tri’s tourism potential, particularly to Indian visitors, but also to a broader global audience.
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