CNN continues promoting Hanoi’s images during 2019-2023
US Cable News Network (CNN) will continue to introduce Hanoi’s beauty to international audiences as part of the city’s tourism promotion campaign in the 2019-2023 period, the municipal Department of Tourism announced on January 18.
Tourists visit Temple of Literature in Hanoi (Source: VNA)
Hanoi (VNA) – US Cable News Network (CNN) will continue to introduceHanoi’s beauty to international audiences as part of the city’s tourismpromotion campaign in the 2019-2023 period, the municipal Department of Tourismannounced on January 18.
Accordingly,this year, CNN will focus on exploring Hanoi’s culture, heritage and people,reflecting Vietnam’s beautiful landscapes and diversified cultural aspects.
In 2020, Hanoiwill be promoted as a new tourist destination, especially with the Formula Oneracing, while in 2021, the capital city will be introduced as the host of the31st Southeast Asian (SEA) Games - a biennial multi-sport eventinvolving participants from 11 regional countries.
In 2022, Hanoiwill be seen in an aspect of technology, a destination of Vietnam and the worldand in 2023 the world’s future gateway.
Last year, CNNbroadcast three 30-second promotion clips focusing on Hanoi, namely “Hanoi –Heart of Vietnam”, “Hanoi – Cradle of Heritage” and “Hanoi – History, Cultureand People”, along with a special programme titled “Destination Hanoi”.
The video clipshave received positive feedback from audiences, tourists, international andlocal media, receiving the best marketing campaign award of the TourismPromotion Organization for Asian – Pacific Cities (TPO) Forum.
In the year,Hanoi made it to US-based Time magazine’s list of “best destinations for everytype of traveller” and in top 10 Asia – Pacific ranking of overnight businesstrip destinations by MasterCard.
The city wasnominated by the World Travel Awards as one of the 17 candidates for a prize ofthe world’s leading city destination 2018. It was also ranked 12th among the 25best global destinations in 2018 selected by TripAdvisor readers.
Hanoi welcomed5.74 million foreign visitors in 2018, up 16 percent against 2017, among 26 milliontourists spending time in the city. It is striving to serve nearly 29 milliontourists, including over 7 foreigners, this year, or year-on-year rises of 10percent and 17 percent.-VNA
The Hanoi Department of Tourism has debuted a new bilingual portal where tourists can find all the information they need for a trip to the Vietnamese capital.
The image recognition of Hanoi among the global audience of the US’s Cable News Network (CNN) has improved, especially on social networks, according to CNN Senior Vice President for Asia-Pacific Sunita Rajan.
The total number of visitors to Hanoi is estimated to hit 26.04 million this year, up 9.3 percent from 2017, as released at a regular press conference of the municipal Party Committee on December 11.
Deputy Prime Minister Mai Van Chinh has instructed the Ministry of Culture, Sports and Tourism (MoCST) to coordinate with other ministries, agencies and localities to effectively implement policies and directives from the Party, Government, and Prime Minister on tourism development.
Da Nang's appeal stems from its numerous outstanding tourist attractions, particularly My Khe Beach, Sun World Ba Na Hills resort, and the ancient town of Hoi An. Additionally, Da Nang tourism is renowned for its affordability, especially attractive to young travellers and couples, according to Chosun Ilbo.
With new direct flights from major Indian cities like Hyderabad and Bengaluru, Vietnam is becoming an increasingly compelling destination for Indian tourists seeking a quick, emotionally rich four-day escape that blends luxury, culture, and natural wonder.
By source market, China continued to lead with 3.1 million visitors, equivalent to 25.5% of all foreign arrivals. The Republic of Korea followed with 2.5 million, or 20.7%. Other major markets included Taiwan (China) with 737,000, the US with 522,000, and Japan with 380,000.
Khanh Hoa has welcomed 16 international cruises so far this year, with more than 19,000 tourists disembarking to explore the province’s scenic landscapes and renowned cultural, religious, and artistic landmarks, as well as to enjoy local cuisine and sightseeing tours.
According to local plans, fireworks shows will be held at multiple locations, with Ha Long Bay as the focal point. More than mere entertainment, these displays are part of a strategic cultural tourism product aimed at strengthening the region’s brand.
Chatbot and virtual assistants support itinerary consultation and tour bookings, and provide around-the-clock response across multiple platforms while AI advertising applications have been used to optimise budgets and target the right customers. AI has been also employed to analyse customer data, enabling the delivery of personalised tour recommendations.
Many Vietnamese regions possess favourable conditions, including natural landscapes, climate, and rich cultural identities, to host sport events that integrate with cultural and tourism experiences.
Dubbed the “land of ancient towers”, Khanh Hoa boasts a rich Cham legacy through architectural masterpieces like the Po Nagar, Hoa Lai, Po Klong Garai, and Po Rome towers.
Vietnam’s e-visa system is now seen as one of the most efficient, convenient, and transparent in the region. Fully online registration, no paperwork or interviews, and fast and flexible processing time have improved foreigners’ entry experience, creating a competitive advantage over countries clinging to complicated and costly visa procedures.
Sunset Town unfolded like a living fairytale. Every street and hidden corner recalls iconic European landmarks – from Venice’s San Marco Bell Tower and Paris’s Arc de Triomphe to Almafi-style squares and cobblestone paths reminiscent of southern Italy.
Its natural advantages have made Mui Ne a magnet for enthusiasts of kitesurfing, windsurfing, surfing, and stand-up paddle boarding (SUP). These activities not only diversify the local tourism offerings but also contribute to the area’s long-term development strategy focused on sustainability.
In July alone, the city welcomed 695,930 international arrivals, surging 75.3% year-on-year. For the seven-month period, international visitors totalled 4.5 million, up 48% year-on-year.
Welcoming the crew on the morning of July 30, Dang Dong Ha, Deputy Director of the provincial Department of Culture, Sports and Tourism, emphasised that the film offers a valuable opportunity to promote Quang Tri’s tourism potential, particularly to Indian visitors, but also to a broader global audience.
With a proactive and creative approach, Hanoi is positioning itself as one of Southeast Asia’s most compelling destinations where tradition meets innovation, and every visit offers a blend of the familiar and the new.
Fostering linkage among regional localities and restructuring the tourism sector towards professionalism are among measures to boost the “smokeless industry” of the Mekong Delta.